What if you invested $1,000 in Netflix in 2010? (Inflation-Adjusted)

NFLX · Technology · Adjusted to 2026 dollars using BLS CPI-U data

View nominal (non-adjusted) version

Netflix turned $1,000 into $107,777 between 2010 and today. Impressive on paper, but inflation over that span came to 53% (BLS CPI-U). Adjusted for that erosion in purchasing power, your real gain in constant 2010 dollars is $70,443, which works out to a +30.0% annualized real growth rate over 16 years.

Nominal final value

$107,777

+10,678% total return

Real value (2010 dollars)

$70,443

+6944.3% real total return

Real annualized return

+30.0%

vs. +33.4% nominal annualized

Cumulative CPI-U inflation since 2010: 53% (1 dollar in 2010 = $1.53 in 2026)

Year-by-Year (Inflation-Adjusted)

$1,000 in Netflix since 2010, values in constant 2010 dollars

YearNominal ValueReal Value (2010 $)
2010$1,000$1,000
2011$3,439$3,304
2012$1,931$1,817
2013$2,654$2,446
2014$6,576$5,974
2015$7,097$6,448
2016$10,327$9,247
2017$15,823$13,858
2018$30,395$25,826
2019$38,177$31,689
2020$38,805$31,704
2021$59,867$46,563
2022$48,032$34,219
2023$39,791$27,308
2024$63,434$42,289
2025$109,836$71,789
2026$93,884$61,362

Inflation adjustment uses BLS CPI-U annual data, deflated to 2026 dollars. Nominal stock data from Yahoo Finance (split-adjusted closing prices). Real values are expressed in constant 2010 purchasing-power dollars. For informational and educational purposes only. Not financial advice. Past performance does not guarantee future results. See our methodology and full disclaimer.