Question 1

Which was the better investment since 2010, Amazon or Alphabet (Google)?

Accepted Answer

Amazon was the better investment. $1,000 invested in Amazon in 2010 would be worth $33,260 today, compared to $21,817 for Alphabet (Google).

Question 2

What would $1,000 in Amazon vs Alphabet (Google) be worth today?

Accepted Answer

$1,000 invested in Amazon in 2010 would be worth $33,260 today (+3226.0%). The same $1,000 in Alphabet (Google) would be worth $21,817 (+2081.7%).

Question 3

How do Amazon and Alphabet (Google) compare to the S&P 500 since 2010?

Accepted Answer

The same $1,000 invested in the S&P 500 in 2010 would be worth $8,060 today (+706%). Amazon returned $33,260 and Alphabet (Google) returned $21,817 over the same period.

Year	Amazon	Return	Alphabet (Google)	Return	S&P 500
2010	$1,000	-	$1,000	-	$1,000
2011	$1,353	+35.3%	$1,133	+13.3%	$1,222
2012	$1,550	+14.6%	$1,095	-3.4%	$1,273
2013	$2,117	+36.5%	$1,426	+30.3%	$1,483
2014	$2,860	+35.1%	$2,229	+56.3%	$1,801
2015	$2,827	-1.2%	$2,027	-9.1%	$2,056
2016	$4,681	+65.6%	$2,870	+41.6%	$2,038
2017	$6,566	+40.3%	$3,092	+7.7%	$2,445
2018	$11,569	+76.2%	$4,457	+44.1%	$3,088
2019	$13,705	+18.5%	$4,245	-4.8%	$3,013
2020	$16,017	+16.9%	$5,402	+27.3%	$3,659
2021	$25,566	+59.6%	$6,890	+27.5%	$4,288
2022	$23,854	-6.7%	$10,203	+48.1%	$5,282
2023	$16,447	-31.1%	$7,453	-26.9%	$4,850
2024	$24,751	+50.5%	$10,564	+41.7%	$5,849
2025	$37,904	+53.1%	$15,440	+46.2%	$7,383
2026	$38,163	+0.7%	$25,679	+66.3%	$8,588

Amazon vs Alphabet (Google): $1,000 invested since 2010

Growth of $1,000

Year-by-year comparison

Other start years

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