What if you invested $1,000 in Amazon in 2010? (Inflation-Adjusted)
AMZN · Technology · Adjusted to 2026 dollars using BLS CPI-U data
View nominal (non-adjusted) versionAmazon turned $1,000 into $33,260 between 2010 and today. Impressive on paper, but inflation over that span came to 53% (BLS CPI-U). Adjusted for that erosion in purchasing power, your real gain in constant 2010 dollars is $21,739, which works out to a +20.9% annualized real growth rate over 16 years.
Nominal final value
$33,260
+3226.0% total return
Real value (2010 dollars)
$21,739
+2073.9% real total return
Real annualized return
+20.9%
vs. +24.1% nominal annualized
Year-by-Year (Inflation-Adjusted)
$1,000 in Amazon since 2010, values in constant 2010 dollars
| Year | Nominal Value | Real Value (2010 $) |
|---|---|---|
| 2010 | $1,000 | $1,000 |
| 2011 | $1,353 | $1,300 |
| 2012 | $1,550 | $1,459 |
| 2013 | $2,117 | $1,951 |
| 2014 | $2,860 | $2,598 |
| 2015 | $2,827 | $2,568 |
| 2016 | $4,681 | $4,191 |
| 2017 | $6,566 | $5,751 |
| 2018 | $11,569 | $9,830 |
| 2019 | $13,705 | $11,376 |
| 2020 | $16,017 | $13,086 |
| 2021 | $25,566 | $19,884 |
| 2022 | $23,854 | $16,994 |
| 2023 | $16,447 | $11,287 |
| 2024 | $24,751 | $16,501 |
| 2025 | $37,904 | $24,774 |
| 2026 | $38,163 | $24,943 |
Inflation adjustment uses BLS CPI-U annual data, deflated to 2026 dollars. Nominal stock data from Yahoo Finance (split-adjusted closing prices). Real values are expressed in constant 2010 purchasing-power dollars. For informational and educational purposes only. Not financial advice. Past performance does not guarantee future results. See our methodology and full disclaimer.