What if you invested $1,000 in ServiceNow in 2012? (Inflation-Adjusted)
NOW · Technology · Adjusted to 2026 dollars using BLS CPI-U data
View nominal (non-adjusted) versionA $1,000 investment in ServiceNow in 2012 grew to $21,321 in nominal terms. But 2012 dollars had 44% more purchasing power than today. After adjusting for cumulative inflation using BLS CPI-U data, the real value of that growth works out to $14,806 in constant 2012 dollars, equivalent to a +20.9% real annualized return.
Nominal final value
$21,321
+2032.1% total return
Real value (2012 dollars)
$14,806
+1380.6% real total return
Real annualized return
+20.9%
vs. +24% nominal annualized
Year-by-Year (Inflation-Adjusted)
$1,000 in ServiceNow since 2012, values in constant 2012 dollars
| Year | Nominal Value | Real Value (2012 $) |
|---|---|---|
| 2012 | $1,000 | $1,000 |
| 2013 | $1,127 | $1,103 |
| 2014 | $2,578 | $2,489 |
| 2015 | $2,963 | $2,861 |
| 2016 | $2,529 | $2,406 |
| 2017 | $3,684 | $3,428 |
| 2018 | $6,052 | $5,463 |
| 2019 | $8,944 | $7,888 |
| 2020 | $13,749 | $11,935 |
| 2021 | $22,080 | $18,246 |
| 2022 | $23,812 | $18,025 |
| 2023 | $18,501 | $13,490 |
| 2024 | $31,114 | $22,039 |
| 2025 | $41,398 | $28,748 |
| 2026 | $23,783 | $16,516 |
Inflation adjustment uses BLS CPI-U annual data, deflated to 2026 dollars. Nominal stock data from Yahoo Finance (split-adjusted closing prices). Real values are expressed in constant 2012 purchasing-power dollars. For informational and educational purposes only. Not financial advice. Past performance does not guarantee future results. See our methodology and full disclaimer.