What if you invested in Nike in 2000?
NKE · Consumer · Data through 2026-06-01
If you invested $1,000 in Nike in 2000
The same $1,000 in the S&P 500 would be worth $8,631(+763.1%)
The S&P 500 returned $8,631 on the same $1,000. Nike beat the market by $2,310.
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Compare Nike to another stock
See how Nike stacks up since 2000, head to head.
What if Nike keeps this up?
Project forward at Nike's 9.4% historical growth rate. See 5-30 year scenarios.
Growth of $1,000
Nike vs. S&P 500 vs. US Dollar, 2000 to present
Year-by-Year Returns
$1,000 invested in Nike starting January 2000
| Year | Price | Value | Annual |
|---|---|---|---|
| 2000 | $4.20 | $1,000 | - |
| 2001 | $5.11 | $1,217 | +21.7% |
| 2002 | $5.59 | $1,332 | +9.5% |
| 2003 | $4.18 | $996 | -25.3% |
| 2004 | $6.58 | $1,566 | +57.3% |
| 2005 | $8.22 | $1,958 | +25% |
| 2006 | $7.73 | $1,841 | -6% |
| 2007 | $9.51 | $2,264 | +23% |
| 2008 | $11.95 | $2,844 | +25.6% |
| 2009 | $8.95 | $2,132 | -25% |
| 2010 | $12.86 | $3,061 | +43.6% |
| 2011 | $16.88 | $4,021 | +31.3% |
| 2012 | $21.60 | $5,144 | +27.9% |
| 2013 | $22.79 | $5,426 | +5.5% |
| 2014 | $31.13 | $7,414 | +36.6% |
| 2015 | $39.91 | $9,502 | +28.2% |
| 2016 | $54.22 | $12,911 | +35.9% |
| 2017 | $46.81 | $11,145 | -13.7% |
| 2018 | $61.17 | $14,565 | +30.7% |
| 2019 | $74.25 | $17,679 | +21.4% |
| 2020 | $88.25 | $21,013 | +18.9% |
| 2021 | $123.58 | $29,427 | +40% |
| 2022 | $138.01 | $32,862 | +11.7% |
| 2023 | $119.95 | $28,563 | -13.1% |
| 2024 | $96.88 | $23,070 | -19.2% |
| 2025 | $74.64 | $17,773 | -23% |
| 2026 | $61.40 | $14,621 | -17.7% |
What this return means
A $1,000 position in Nike (NKE) opened in 2000 is worth $10,940 today. That works out to +994.0%, about 11x the original stake, as of 2026-06-01.
That is about 9.4% a year compounded, broadly in line with long-run stock market averages. A plain S&P 500 fund would have turned that $1,000 into about $8,631 instead, leaving Nike ahead by around $2,310. The index compounded at about 8.5% a year over that period.
Getting here meant sitting through real volatility. The best single year was 2004 at +57.3%, and the worst was 2003 at -25.3%. At its lowest point the position was down about 56% from an earlier high. These figures use split-adjusted closing prices and exclude dividends, taxes, trading fees, and inflation, so a real after-tax result would differ.
None of this is a recommendation. It is a record of what already happened, and past performance does not guarantee future results.
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Occasional data drops when something interesting surfaces. No schedule, just signal.
For informational and educational purposes only. Not financial advice. Past performance does not guarantee future results. All calculations are based on split-adjusted closing prices from Yahoo Finance and do not account for dividends, taxes, or trading fees. See our methodology and full disclaimer.